Podcast launches happen all the time. Some manage to ‘wow’ their audiences from the get-go, while most end up not getting any attention at all (apart from family and friends). So, how exactly do you launch a successful podcast? That’s what you’re going to learn in this article today!

1. Pick the right niche.

Some people may say niche selection isn’t important, it’s your podcast and you’re free to talk about anything you like. However, if you want your podcast to b
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e successful, and you want the right people tuning in, then you need to settle on a niche.

People trust experts. If your podcast deals with everything under the sun, you’re not really positioning yourself as an expert, you’re just another jack-of-all-trades. So, if you want to make the most of your podcast, then you better pick a niche you’re an ‘expert’ in or at least something you’re deeply interested in!

2. Prepare a draft or outline of your first few episodes.

Use a content calendar to organize your podcast episodes. Plan out what your episodes are going to cover so you stick to a theme, and your audience knows what to expect.

3. Have a visually attractive artwork and catchy intro for your podcast.

This probably sounds minor, but the reality is, people who aren’t already following you are going to judge you based on how your podcast artwork looks like, your podcast show title, your description, etc. Your intro also matters, don’t make it too long. Make it short and sweet and ensure it does the job of letting people know what your show is all about.

4. Record and upload a few episodes.

Before you launch your podcast, you need to have a few episodes under your belt. This is so you don’t leave people hanging. People often binge-listen to new podcasts, so make sure you have content that will keep them busy for a few hours.

5. Submit to podcast directories.

It’s highly recommended you upload your podcast to a dedicated podcast hosting service. Most of these companies offer benefits that website hosting services just can’t match. One of those benefits is they make it easy for you to submit your show to the top podcast directories.

6. Promote your podcast everywhere.

Your podcast is up and just waiting for people to start tuning in. Promote your podcast on your blog, email your subscribers, post about it on your social media channels. Consider paid ads as well just to get the ball rolling!

If you think you need to come up with hundreds or thousands of dollars to get started with your very own podcast, then you have another think coming. You may be surprised to find out you only need a small investment to set up your own show! Here are some of the most essential things you need to get started:

1. Microphone.

You can use your computer’s built-in microphone, but you’re most probably not going to like how you sound. You can also use the microphone that comes with your earphones or headset, bu
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t they’re only going to be marginally better than your computer’s built-in microphone. For best results, it’s highly recommended you consider buying a good quality microphone that’s made for podcasting. Some of the best ones, like the Audio-Technica ATR2100 cost less than $70.

2. Pop filter.

You don’t want your d’s, g’s, b’s and p’s (called ‘plosives’) blowing into your microphone and degrading your audio quality. The solution to this is you can put a pop filter in front of your microphone. These normally cost well under $10.

3. Audio editing software.

Professional audio editing software can be quite expensive. However, the good news is there are quite a few FREE options you can choose from. If you’re on a Mac, then Garage Band is a no-brainer. However, if you’re on a PC (or Linux), then you may want to look at Audacity. It’s the most popular audio editing software out there for non-Mac users.

4. Intro/outro for your podcast.

Most, if not all, good podcasts have an intro and outro in place. If you know what you want your intro/outro to sound like, then you can certainly do it on your own. However, if you’re strapped for time, you can hire a freelancer on Upwork or Fiverr to do the job for you.

5. Cover art.

You can also create your podcast’s cover art yourself. You can use software like Canva or Photoshop to create it. However, if you’re not so artistically inclined and you don’t want your art to look like it was done by a 5-year old, then consider outsourcing it to graphic artists. The good news is this doesn’t have to be expensive at all!

6. Podcast hosting service.

You don’t want to just upload your podcast audio files to your regular web hosting server. This is because audio files can become quite large in size and can cause problems with your web host. For your peace of mind, get a podcast hosting service like Libsyn (www.libsyn.com); their basic plan only costs $5/month.

When you are dealing with a difficult situation, it can be challenging to see the positive. This is where being grateful can help. It doesn\'t mean that you are grateful for the difficulties, but instead, you should be showing gratitude for the positive things that are going on in your life, even if they are small. Gratitude can help you see your current situation in a way that can lessen the panic, and open your thinking to new solutions to your problems. Here are nine ways you can practice gratitude and start
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living a happier life.

Practice #1.

Take a moment to notice your day-to-day world from the point of gratitude. When you start looking at things from the point of gratitude you will be amazed at all the goodness in your life that you have probably been taking for granted.

Practice #2.

Keep a gratitude journal. Keeping a gratitude journal requires nothing more than taking a few moments at the end of the day and writing down the things that you are grateful for in your life. You don’t even need to buy a fancy notebook to start seeing the benefits.

Practice #3.

If you identify something or someone in your life with a negative trait, switch that trait in your mind to a more positive one. For example, if you associate your work conference room as the cold room, start thinking of it as the conference room with the great view instead.

Practice #4.

To practice and benefit from gratitude, you also have to practice humility. Humility is defined as being modest and respectful. Take some time to explore where you can fit humility into your life.

Practice #5.

Every day, give at least one compliment. This can either be directly or by sharing your appreciation of something in your life. This can be as simple as saying, \"I love how quiet it is in the morning.\"

Practice #6.

When you find yourself in a difficult situation, ask yourself what you can learn? Think about when you look back on the situation, without emotion, what you will be grateful for.

Practice #7.

Make a vow not to criticize, complain, or gossip for a week. If you slip, rally your willpower and keep moving forward. Take the time to notice how much energy you were spending every day on negative thoughts.

You don\'t need any specialized equipment to practice gratitude. All you need to do is use your head and your heart.

You spent a lot of time thinking about what gets talked about in your show. You want the best for your listeners. But, when you hit publish and check your stats a day later, you see only 10 people have listened to your latest episode. Sounds depressing, right? All that hard work with nothing to show for it. If you want your podcast to succeed, then you need to grow your podcast audience. Here’s how:

1. Repurpose your podcast content.

Podcasts may be in audio format, but the ball doesn’
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t have to stop there. Turn your podcast content into blog posts, infographics, videos, social media graphics, and so much more!

2. Video yourself while recording your podcast.

Let your followers see you live in action. They’ll appreciate the sneak peek. Best of all, you can reach new audiences on YouTube and wherever else you upload your video.

3. Let your blog subscribers know about your podcast.

Don’t keep your blog subscribers in the dark. Rather, let them know you’ve got a new episode out and invite them to listen to it when they have time!

4. Post an update on your social media profiles.

Everyone’s on social media nowadays. Show people your social side and encourage them to listen to your podcast.

5. Interview experts in your niche.

People love being recognized as experts. So, reach out to them and ask if they’d be willing to be interviewed. They’d be more than happy to promote your show to their followers, too!

6. Guest on more popular podcasts.

If you position yourself as an ‘expert’ in your niche, you’ll have people reaching out to you to interview you. Don’t turn them down. Take the opportunity to prove your expertise and get people curious enough to follow your own show!

7. Advertise on social media.

Organic social media traffic is possible, but it usually takes time. If you want to get the ball rolling, consider paying for ads. Facebook and Instagram are relatively cheap and you can easily target the right audience!

8. Create show notes or transcripts of each episode.

Upload the show notes or transcripts to your blog, and make sure you optimize it for search engines. You just may see an avalanche of search engine traffic soon!

In recent years, positive psychology research has proven that gratitude is strongly associated with the emotions that can help you enjoy more significant health and happiness. It has also been shown that gratitude plays an essential role in nurturing relationships and can even inspire you to take better care of yourself. Here\'s how developing an attitude of gratitude can improve your mental health and make you happier in your life.

1. Increased Happiness.

When you incorporate gratitude into your
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daily life, you will have a more positive outlook, and you will be more appreciative of everyday things. You will be less likely to take things for granted and will be more inclined to be moved by the little things. With gratitude, your moods won\'t be affected by disappointment, and you\'ll be better able to see the bright side of life rather than focusing on what you lack.

2. Greater Life Satisfaction.

Those you practice daily gratitude tend to be less materialistic and more hopeful in life. They are also more likely to have greater resilience and less likely to feel like they’re a victim when things don’t happen to go their way. Being able to cope better with tragedies and crisis, can help to improve your quality and experiences you have in life.

3. Better Mental and Physical Health.

Research has proven that when you live with gratitude, you are less likely to suffer from anxiety and depression. With daily gratitude, people tend to be more optimistic and enjoy an increase in energy. Gratitude also has a positive effect on cardiovascular health and immune health and has been shown to effectively lower blood pressure, increase pain tolerance, and have a positive impact on pregnancy.

4. Increased Self-Esteem.

Those who experience heartfelt gratitude in their lives have higher levels of happiness and far greater self-esteem and confidence. Being grateful focuses your attention on happier, more positive thoughts which can help you to feel better about yourself and help you to banish negative self-talk.

5. Higher Levels of Success.

Those with a grateful disposition have been shown to be more likely to achieve their goals faster. Those who hold managerial positions report that showing genuine appreciation and thanking their colleagues improve productivity and motivates.

Being grateful isn\'t always easy, but without it, life can be incredibly lonely, depressing, and impoverished. Showing gratitude can enrich your life and energize, elevate, inspire and transform your life.

Both podcasting and blogging have been around for ages. However, in recent times, the number of people consuming podcasts have grown in leaps and bounds. And there’s a good reason for this growth. In this article, you’re going to learn why podcasting may be the best option for you if you’re looking to grow your brand!

1. It builds trust faster.

Unlike blogs which can seem impersonal at times, podcasts create a feeling of intimacy. That’s because people are actually listening
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to a real person, not a robot! We all crave intimacy and listening to podcasts help people feel like they know you.

2. It allows your audience to multitask.

People listen to podcasts while driving or commuting to work, while they’re doing laundry, or while they’re working out at the gym. Anywhere really. And they don’t even need to be connected to the Internet. They can simply download your episodes in advance, and then listen to it whenever they like!

3. People can gauge your personality.

Your personality easily shows on your podcast. If you’re trying to force cheerfulness into your voice, it’s going to be heard. If you haven’t built rapport with your podcast guests or even your co-hosts, people are going to know about it. This is why it’s best to act as naturally as possible, so your personality shines through. This way people know you’re a genuine act.

4. You can easily repurpose your podcast content.

You can use a voice typing tool to transcribe your episodes or you can hire a transcriptionist to do the job for you. You can hire graphic designers to turn your content into graphics. You can even create a YouTube channel for your podcast recordings.

5. It’s easier to consume.

People can listen to you whenever and wherever they like. They don’t need to stare at a computer or mobile phone screen. They can simply go about their day, and they’d be learning lots of new things from you!

6. It’s relatively easier to create and market.

Podcasts still need to be organized and planned in advance. However, these are relatively easier to create and edit than blogging. A 5,000-word long-form blog post may take you a few hours, but a podcast episode talking about the same subject can possibly take you half the time to complete!

7. You can grow your network faster.

It’s easier to get people to guest on your show. They don’t need to write any lengthy articles, they can simply answer your questions. Likewise, you don’t need to write guest posts for blogs (though you can do this too). You can simply volunteer as a guest on popular podcasts in your niche!


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Inside this book, you will immediately get the following information:
•Creating an Attractive "Hook" for Your Ezine
•How to Write Attention-Catching Titles
•Three Kinds of Emails You Can Use Over and Over
•The Art of Using Email to Sell
•Who to Use: Comparison of AWeber, iContact, and GetResponse
•Writing Your Welcome Autoresponder
•When and How Often to Email
•Tips for Successful Email Campaigns and Product Launches
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;Opt-In Page Tips for Maximum Sign-Ups
•Finding Your Voice: How to Express Personality Online
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